MARTI-OCHOA, J. Airbnb Insights: User-Generated Content Analysis and Brand Social Media Listening. European Journal of Tourism Research, [S. l.], v. 44, p. 4416, 2026. DOI: 10.54055/ejtr.v44i.3939. Disponível em: https://www.ejtr.vumk.eu/index.php/about/article/view/3939. Acesso em: 11 oct. 2026.